Sprig In-Depth Review: Features & Alternatives (2023 Updated)

Hey there! Upendra Varma here, and today we're diving deep into the world of Sprig. If you're looking for a way to gather targeted user insights fast, then you're in the right place. Sprig is a B2B SaaS product that allows you to launch surveys, replays, and prototype tests in minutes to collect relevant insights from the right users. It's loved by some of the world's best product teams, and it offers a 14-day free trial with no credit card required. Intrigued? Let's dig in!

Sprig Review: What is Sprig

Sprig is a powerful platform that enables you to capture insights from specific user cohorts based on their characteristics and actions within your product. Whether you're looking to gather feedback about your product, listen and learn from targeted users, or run browser-based user testing on your designs, Sprig has got you covered. With its easy-to-use interface and GPT-powered AI analysis, you can turn user feedback into actionable insights in real time. It's like having a team of product experts at your fingertips!

Sprig Review: How can it be used?

Sprig can be used in a variety of ways to improve your product experience across the entire lifecycle. Let's explore some of the possibilities:

  • Boost product adoption: By capturing insights from specific user cohorts, you can surface and solve pain points in your core flows before they become problems. This can lead to a significant boost in product adoption, with some companies experiencing a 194% increase!
  • Drive engagement: Sprig allows you to learn what your power users love, hate, and want to see next in your product. By understanding their needs and preferences, you can keep them engaged and coming back for more. Companies using Sprig have seen a 25% increase in user engagement.
  • Eliminate costly churn: Identify user behavior patterns that lead to churn and learn how to reduce them. By addressing these pain points, you can significantly reduce churn rates and retain more customers. Sprig users have reported an 11% decrease in churn.

Sprig Review: Who is it for?

Sprig is a versatile tool that can benefit a wide range of users and industries. Here are some profiles of users/customers who can make the most of Sprig:

  • Product Managers: Gather valuable insights from your users to inform your product development decisions.
  • User Experience Designers: Test and iterate on your designs with real users to create a seamless and intuitive product experience.
  • Product Marketers: Understand what resonates with your target audience and optimize your messaging accordingly.
  • Customer Success Managers: Identify pain points and opportunities for improvement to ensure your customers have a positive experience.
  • Startups and Small Businesses: Gain valuable user insights without breaking the bank.

Sprig Features

Now, let's take a look at some of the features that Sprig offers:

  • Surveys: Launch targeted surveys right within your product to listen and learn from your users.
  • Replays: Record clips of user sessions alongside their in-product feedback to gain deeper insights.
  • Prototype Tests: Run browser-based user testing on designs built in Figma, Adobe XD, and more.
  • AI Analysis: Sprig's GPT-powered analysis surfaces product issues and opportunities in real time.
  • Integrations: Sprig seamlessly integrates with other tools to bring user insights into every step of your product development process.

Sprig Plans

Sprig offers different plans to cater to the needs of different users. Whether you're an individual just getting started or an organization scaling your product development, Sprig has a plan for you. To learn more about the pricing details, check out my in-depth review on pricing sprig pricing.

Sprig Alternatives

While Sprig is a fantastic tool, it's always good to explore alternatives. Here are a few options you might consider:

  • UserTesting: UserTesting offers similar features and is a popular choice among product teams. Learn more
  • Hotjar: Hotjar provides a suite of tools to understand your users and improve your website's user experience. Learn more
  • Lookback: Lookback allows you to capture user insights through remote user testing and qualitative feedback. Learn more

Sprig Review: Pros & Cons

Now, let's take a quick look at the pros and cons of using Sprig:


  • Easy and intuitive interface
  • Targeted user insights in minutes
  • GPT-powered AI analysis for real-time feedback
  • Seamless integrations with other tools
  • Loved by top tech companies


  • Limited number of features in the free plan
  • Some advanced features only available in higher-tier plans


In conclusion, Sprig is a powerful tool that can help you gather targeted user insights fast. Whether you're looking to improve product adoption, drive engagement, or eliminate churn, Sprig has the features and capabilities to support you. With its user-friendly interface, AI analysis, and seamless integrations, Sprig is loved by some of the world's best product teams.

So, if you're ready to unlock your product's full potential, give Sprig a try. And don't forget to check out my blog at saas blog for more in-depth reviews of other SaaS products. Happy sprigging!


Upendra Varma

Upendra Varma

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