Shipstation In-Depth Review: Features & Alternatives (2023 Updated)

Hey there! Upendra Varma here, and today I'm going to take you on an exciting journey through the world of Shipstation. If you're an ecommerce merchant looking for the best way to ship your products, then you've come to the right place! ShipStation is a B2B SaaS product that offers a comprehensive shipping solution for businesses of all sizes. With its wide range of features and affordable pricing plans, ShipStation is the go-to platform for over 130,000 merchants worldwide. So, let's dive in and explore what ShipStation has to offer!

ShipStation Review: What is ShipStation?

ShipStation is a powerful shipping software that helps businesses streamline their order fulfillment process. Whether you're a small online store or a large enterprise, ShipStation has got you covered. With ShipStation, you can connect to multiple carriers and selling channels, import orders from various sources, manage your shipping workflow, print discounted postage, and instantly update tracking information. It's the fastest, most affordable way to ship products to your customers.

ShipStation Review: How can it be used?

ShipStation can be used in a variety of ways to simplify your shipping process and save you time and money. Here are a few examples of how different user profiles, companies, and industries can benefit from ShipStation:

  • Online retailers can import orders from their selling channels, apply shipping configurations automatically, and fulfill their shipments quickly and efficiently.
  • Ecommerce marketplaces can use ShipStation to manage orders from multiple sellers, track shipments, and provide branded tracking pages for their customers.
  • B2B businesses can streamline their order fulfillment process by integrating ShipStation with their ERP or CRM systems, automating shipping workflows, and managing inventory levels.
  • Dropshipping businesses can easily manage multiple suppliers, track shipments, and provide real-time updates to their customers.
  • Subscription box services can use ShipStation to ship their monthly boxes, manage inventory, and provide branded packing slips and tracking information.

The possibilities are endless with ShipStation. No matter what industry you're in or what type of business you have, ShipStation can help you simplify your shipping process and deliver a great customer experience.

ShipStation Review: Who is it for?

ShipStation is designed for businesses of all sizes and industries. Whether you're a small online store, an ecommerce marketplace, or a large enterprise, ShipStation has the features and flexibility to meet your shipping needs. Here are some user profiles who can benefit from using ShipStation:

  • Online retailers
  • Ecommerce marketplaces
  • B2B businesses
  • Dropshipping businesses
  • Subscription box services
  • Brick-and-mortar stores with an online presence
  • Fulfillment centers
  • And many more!

No matter what type of business you have, if you need to ship products to your customers, ShipStation is the perfect solution for you.

ShipStation Features

ShipStation offers a wide range of features to help you streamline your shipping process and deliver a great customer experience. Here are some of the key features of ShipStation:

Order Management

  • Import orders from 100+ selling channels, marketplaces, ERPs, CRMs, or IMSs with shipping configurations automatically applied.
  • Use scan-based workflows, bulk updates, and automation processes to quickly fulfill your day's shipments.


  • Access shipping discounts of up to 84% from top carriers like UPS, DHL Express, and USPS.
  • Compare rates from multiple carriers and print labels individually, in bulk, or in batches.
  • Instantly update tracking information to the selling channel and the customer once an order ships.


  • Customize emails and packing slip templates to reflect your brand.
  • Create branded tracking pages and provide SMS tracking updates to your customers.
  • Offer a branded returns portal for seamless returns management.

Discounted Rates

  • Access discounted shipping rates from USPS, UPS, DHL, and GlobalPost.
  • Find the lowest shipping rate for parcels packages of different sizes and destinations.
  • Use the shipping calculator to compare rates and save money on every shipment.


  • ShipStation has a wide network of partners across various categories, including carrier partners, cart partners, marketplace partners, order and inventory management partners, ERP and accounting partners, listing tools and multichannel partners, ecommerce partners, fulfillment partners, and agency partners.

For a full list of features and partners, be sure to check out the ShipStation website at

ShipStation Plans

ShipStation offers different pricing plans to suit businesses of all sizes. Here's a quick overview of the plans:

  • Starter: Up to 50 shipments per month, with access to ShipStation's default discounted shipping rates.
  • Bronze: Up to 500 shipments per month.
  • Silver: Up to 1,000 shipments per month.
  • Gold: Up to 2,000 shipments per month.

For more details about the pricing plans and to see which one is right for you, head over to my blog post about the shipstation pricing.

ShipStation Alternatives

If you're considering using ShipStation, you might also want to take a look at these alternatives:


Shippo is a multi-carrier shipping software that helps businesses streamline their shipping process. Similar to ShipStation, it allows you to compare shipping rates from different carriers, print labels, and automate your shipping process. However, Shippo excels in its simplicity and ease of use, making it a great choice for small businesses or those new to shipping.


Easyship is another robust shipping software that provides access to over 250 shipping solutions. Easyship shines in its international shipping capabilities, offering features like tax and duty visibility, and customs documents generation. This makes it an excellent alternative for businesses that frequently ship internationally.


ShippingEasy is a user-friendly shipping platform that offers discounted shipping rates, multi-channel order syncing, and inventory management features. ShippingEasy stands out with its exceptional customer service and comprehensive marketing tools, which include email marketing capabilities to help businesses increase customer retention.


Ordoro is a shipping and inventory management platform that centralizes all your sales channels in one place. Besides its shipping features, Ordoro offers robust inventory and supplier management capabilities, making it a comprehensive solution for managing your ecommerce operations.


ShipBob is a bit different as it's a third-party logistics (3PL) provider that offers warehousing and order fulfillment services in addition to its shipping software. ShipBob is ideal for businesses that want to outsource their entire fulfillment process. They handle storage, picking, packing, and shipping, allowing businesses to focus on other aspects of their operations.

Each of these alternatives offers a unique set of features and benefits, and the best choice depends on your specific needs and circumstances. For more information about these alternatives, check out the ShipStation alternatives section on my blog.

ShipStation Review: Pros & Cons

Here are some pros and cons of using ShipStation:


  • Access to discounted shipping rates from top carriers
  • Streamlined order management and shipping workflows
  • Branded tracking and returns portal for a consistent customer experience
  • Wide range of integrations with popular ecommerce platforms and tools
  • Comprehensive support and onboarding resources


  • Additional fees for accessing individual carrier accounts through ShipStation
  • Limited to shipping from the continental U.S.


In conclusion, ShipStation is a powerful shipping software that can help businesses of all sizes streamline their order fulfillment process, save time and money on shipping, and deliver a great customer experience. With its wide range of features, affordable pricing plans, and extensive network of partners, ShipStation is the go-to platform for over 130,000 merchants worldwide.

So, whether you're a small online store or a large enterprise, ShipStation has the tools you need to ship with confidence. Give ShipStation a try today and see how it can revolutionize your shipping process!

And don't forget to check out my blog at saas blog for more in-depth reviews of other SaaS products. Happy shipping!


Upendra Varma

Upendra Varma

Leave a Reply

Your email address will not be published. Required fields are marked *

Popular Product Reviews

Get The Latest Updates

Subscribe To Our Monthly Newsletter

No spam, notifications only about new products, updates.
Go Through

Related Product Reviews