Ambassador In-Depth Review: Features, Pricing & Alternatives (2023 Updated)

Hey there, fellow tech enthusiasts! Upendra Varma here, and today I'm going to give you an in-depth review of a B2B SaaS product that has been making waves in the market – Ambassador. So grab a cup of coffee and let's dive in!

Ambassador Review: What is Ambassador

Ambassador is a powerful word-of-mouth marketing and customer loyalty platform that helps businesses cut acquisition costs and increase customer lifetime value. With Ambassador, you can leverage the power of referral marketing and customer loyalty programs to acquire better customers, faster and cheaper. And the best part? Word-of-mouth marketing costs 45% less than digital ads!

Ambassador Review: How can it be used?

Whether you're a small business owner, a marketing professional, or an entrepreneur, Ambassador has something to offer for everyone. Here are a few ways you can use Ambassador:

  • Small Business Owners: Use Ambassador's unique share links and QR codes to let your customers spread the word about your products and services. You can even customize landing pages to provide personalized information to potential customers.
  • Marketing Professionals: Ambassador's tracking and attribution features allow you to monitor key performance indicators and optimize your referral programs in real-time. You can also incentivize positive consumer behavior, such as sharing social posts or leaving reviews.
  • Entrepreneurs: With Ambassador, you can build emotional bonds with your customers by celebrating important milestones and anniversaries. Plus, you have the flexibility to offer personalized rewards, such as gift cards or exclusive offers, to keep your customers coming back for more.

Ambassador Review: Who is it for?

Ambassador caters to a wide range of users and customer profiles. Here are a few examples:

  • E-commerce Businesses: If you run an e-commerce business, Ambassador can help you boost brand awareness and drive revenue through referral, partner, and affiliate campaigns.
  • Subscription-based Services: For subscription-based services, Ambassador's customer loyalty programs can incentivize repeat purchases and increase customer retention, resulting in higher profits.
  • Online Marketplaces: Online marketplaces can leverage Ambassador's word-of-mouth marketing features to acquire new customers and expand their user base.

Ambassador Features

Ambassador offers a plethora of features to help you supercharge your customer-led growth. Here are some of the key features:

  • Unique Share Links & QR Codes: Easily let your customers share your products and services, whether online or in person, with unique share links and QR codes.
  • Ambassador Portal & Asset Library: Control your brand message by loading multimedia content for your advocates, influencers, or affiliates to promote your business.
  • Personalized Landing Pages: Equip your ambassadors with customized landing pages to provide personalized information about your products and services.
  • Tracking and Attribution: Manage all your ambassadors, monitor key performance indicators, and optimize your referral programs in real time.
  • Transactional & Spending Incentives: Incentivize your customers to meet spending thresholds or shop within specific categories with in-cart discounting offers or free shipping.
  • Task-Based Campaigns: Encourage positive consumer behavior, such as sharing social posts, leaving reviews, or completing questionnaires.
  • Milestones & Anniversaries: Build emotional bonds with your customers by celebrating important moments and milestones.

Ambassador Pricing

Now, let's talk about the pricing. Ambassador offers different plans to cater to the needs of businesses of all sizes. Here are the three main plans:

  • Starter: Essential customer-led growth tools starting at 2,500 contacts, up to 3 campaigns, and general customer support.
  • Professional: Comprehensive customer-led growth software starting at 10,000 contacts and up to 10 campaigns.
  • Enterprise: The most powerful customer-led growth software with advanced control and flexibility, starting at 500,000+ contacts and unlimited campaigns.

For specific pricing information, I recommend getting in touch with the Ambassador sales team. They'll be able to provide you with all the details you need.

Ambassador Alternatives

While Ambassador is a fantastic product, it's always good to explore alternatives to make an informed decision. Here are a few alternatives to consider:

  • Refersion: Refersion is a referral marketing platform that offers features similar to Ambassador, including tracking and attribution, personalized referral links, and campaign management.
  • Yotpo: Yotpo is a customer marketing platform that helps businesses collect and leverage customer reviews, photos, and Q&A to drive traffic, increase conversions, and build customer loyalty.
  • TapMango: TapMango is a customer loyalty and marketing automation platform that offers features like customer retention programs, personalized rewards, and mobile app integration.

Ambassador Review: Pros & Cons

No review would be complete without highlighting the pros and cons of using a product. So, here they are:


  • Easy to set up and use
  • Customizable branding to match your brand's look and feel
  • Flexible integration with popular marketing and billing tools
  • Advanced tracking and analytics for data-driven decisions
  • Multiple reward options to keep your customers engaged


  • Pricing information may not be readily available on the website
  • Limited information on specific features and capabilities


In conclusion, Ambassador is a powerful word-of-mouth marketing and customer loyalty platform that can help businesses of all sizes drive growth and increase customer lifetime value. With its wide range of features and flexible pricing options, Ambassador is definitely worth considering.

If you want to learn more about Ambassador or other SaaS products, make sure to check out my blog at saas blog. I regularly review and share insights on various software products that can help businesses thrive.

That's it for today, folks! Stay tuned for more exciting reviews and tech tips. Until next time, happy exploring!


Upendra Varma

Upendra Varma

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