Base In-Depth Review: Features & Alternatives (2023 Updated)

Hey there! Welcome to my quirky and fun blog where I review different software products. Today, we're going to dive deep into Base, a B2B SaaS product that helps organizations find great assistants to power their operations. So, let's get started!

Base Review: What is Base

Base is a platform that connects leaders with strategic Executive Assistants (EAs) to help them navigate challenges, open doors, and stay focused on what matters. With Base, businesses can find, leverage, and empower their EA partners to achieve more together. It's all about amplifying the power of assistants to drive success.

Base Review: How can it be used?

Base can be used by various user profiles, such as business leaders, executives, and teams, who need dedicated support to streamline their work and improve productivity. Whether you're a CEO looking for a reliable EA or a team manager in need of administrative assistance, Base has got you covered.

By using Base, you can:

  • Delegate tasks with ease and confidence, knowing that your EA is equipped with the tools to streamline work.
  • Focus on what matters to you while your EA takes care of calendar management, inbox monitoring, expense report management, travel booking, and more.
  • Access ongoing support and resources to enhance the skills of your assistant and help them stay ahead of the curve.

Base Review: Who is it for?

Base is for:

  • Business leaders who need reliable and capable EAs to support their day-to-day operations.
  • Executives who want to delegate administrative tasks and focus on strategic decision-making.
  • Teams that require administrative support to stay organized and efficient.

Base Features

Base offers a range of features to support businesses and their assistants. Here are some key features you can expect:

  • Tailored Candidate Matching: Base combines human insights with AI to deliver tailored candidates from a vast marketplace of vetted and diverse talent, matched specifically for you.
  • Streamlined Workflows: Base equips EAs with proprietary tools and resources to streamline work, including calendar management, inbox monitoring, expense report management, and travel booking.
  • Development Opportunities: Assistants using Base have access to development opportunities and peer support to enhance their skills and stay ahead of the curve.

Base Plans

Base offers flexible support to fit your needs. You can choose from the following subscription support packages:

  • Standard Subscription Support: Starting at $1,320 per month, this package includes basic administrative support and light executive support for 5-10 hours per week. It covers calendar management, inbox monitoring, expense report management, and more.
  • Premium Subscription Support: Starting at $2,640 per month, this package provides robust executive support and partnership for 10-25+ hours per week. In addition to the standard features, it includes calendar audit, priorities alignment, and other advanced executive support.

For a more in-depth review of Base's pricing, check out my blog post base pricing.

Base Alternatives

While Base is a great platform, there are alternatives available in the market. Here are a few alternatives you can consider:

  • FancyHands: FancyHands is a virtual assistant service that provides on-demand assistance for various tasks, such as scheduling appointments, making phone calls, and conducting research. They offer different plans based on the number of tasks and response time required. Learn more.
  • Zirtual: Zirtual is a platform that connects professionals with dedicated virtual assistants. They offer personalized assistance for tasks like calendar management, email organization, travel coordination, and more. Zirtual provides a range of plans to suit different needs. Learn more.
  • Time etc: Time etc is a virtual assistant company that offers experienced assistants to help with administrative tasks, social media management, and other business support activities. They provide flexible plans with a dedicated assistant and the ability to scale up or down as needed. Learn more.

Base Review: Pros & Cons


  • Base provides access to top-tier Executive Assistant talent.
  • The platform offers tailored candidate matching, ensuring you find the right assistant for your needs.
  • Base equips assistants with tools and resources to streamline work and enhance their skills.


  • The pricing can be a bit steep for smaller businesses with limited budgets.
  • Base may not have as large of a talent pool as some of its competitors.


Base is a powerful platform that connects businesses with top-tier Executive Assistants to drive success. Whether you're a business leader or a team manager, Base can help you find the perfect assistant to streamline your work and achieve more. While the pricing may be a bit high for some, the benefits and support provided by Base make it a worthwhile investment.

If you enjoyed this review, be sure to check out my blog for more quirky and interesting reviews of different SaaS products at saas blog. Happy reading!


Upendra Varma

Upendra Varma

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