Join 216 SaaS founders who are using data backed strategies to grow their businesses.
No hacks. No opinions. Only real data backed insights. Once every month.
SaaS is the future of software, and that future is now.
On the “B2B SaaS Podcast”, I interview the world’s best B2B SaaS founders, asking them everything about their businesses. Every episode is designed to be compact (~ 15 minutes), data-backed ( with real SaaS metrics like MRR, growth rate, churn etc.) & actionable.
In every episode, I deep-dive into one key theme that’s very interesting & insightful of a company’s journey. The themes I typically focus on are growth ( lead generation, conversion), customer success ( churn & expansion), product, M&A, technology & people.
Brendan Weitz, Co-founder of Journey, joins host Upendra Varma to deep dive into how his company is revolutionizing the B2B sales and marketing realm with an innovative storytelling format. Brendan walks us through how Journey emerged from a prototype to a game-changing tool, aiming to make B2B transactions as seamless as B2C purchases on platforms like Amazon.
Key insights from this episode:
- The inception of Journey and its mission to create a captivating buying experience for sales and marketing teams.
- How Journey transcends the conventional 16×9 presentation format to offer a more interactive, mobile-first experience in an asynchronous remote world.
- Brendan’s take on targeting sales and marketing sectors, yet being open to a wide range of storytelling use cases.
- A snapshot of Journey’s current customer base (around 200 customers) and its freemium model attracting tens of thousands of users monthly.
- The product’s self-sufficient viral loop driving 50% of their signups, and their aspirational aim to match viral growth akin to tools like Loom or Calendly.
- A nostalgic journey into Brendan’s past roles at major companies like Facebook, AdRoll, and Quora, and how these experiences shaped Journey’s growth.
- The vision of Journey and its future go-to-market strategy.
- Team dynamics, funding details, and Brendan’s ambitious outlook for the platform.
You can also watch this episode on youtube here.
Latest Blog Posts by Upendra Varma
ProductLift In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
Welcome to our in-depth review of ProductLift, a feedback management tool designed for SaaS products. In this review, we’ll take a closer look at ProductLift’s features, pricing, and alternatives in 2023. What is ProductLift? ProductLift is a feedback management tool designed to help SaaS product managers gather and prioritize customer
CaliberMind In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
As marketers, we are always looking for ways to improve our strategies and make data-driven decisions. CaliberMind is a platform that promises to help us do just that. In this in-depth review, we will take a closer look at CaliberMind, its features, pricing, and alternatives. What is CaliberMind? CaliberMind is
CamBuildr In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
Are you looking for an all-in-one solution for your digital campaign? Look no further than CamBuildr! This comprehensive software made in Europe helps you mobilize people, build a movement, and win campaigns. In this article, we’ll dive deep into the features, pricing, and alternatives for CamBuildr, as well as its
MassMailer In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
Email marketing has become an essential part of every business. Choosing the right tool is crucial for effective email marketing campaigns. MassMailer is one such email marketing tool designed specifically for Salesforce CRM. In this blog post, we will be discussing in detail the features, pricing, and alternatives to MassMailer.
TaggerMedia In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
If you’re a marketer looking for an influencer marketing and social intelligence platform, Tagger Media might be the solution you need. In this in-depth review, we’ll explore the features, pricing, and alternatives to Tagger Media. What is Tagger Media? Tagger Media is an all-in-one SaaS solution that allows marketers to
Solitics In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
Solitics is a customer engagement and analytics platform that provides real-time data integration and analysis to help businesses make informed decisions. The platform enables marketers, product managers, and data analysts to access all their data in one place, create powerful customer journeys, and optimize their marketing operations. In this blog
IdealCRM In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
As a sales, bid, and project management software built for commercial and residential construction companies of all trades, sizes, and types, IdealCRM is a versatile tool that can be used for a wide range of purposes. In this in-depth review, we will take a closer look at what IdealCRM is,
BleuPage In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
Social media has become an essential tool for businesses to attract new customers and generate sales. However, managing multiple social media accounts can be a daunting task. This is where BleuPage comes in as a comprehensive social media management solution. In this in-depth review, we will explore BleuPage’s features, pricing,
Promomash In-Depth Review: Features, Pricing & Alternatives (2023 Updated)
Promomash is a software and services platform that empowers CPG startups and emerging brands to manage all aspects of the retail go-to-market lifecycle. In this article, we will provide an in-depth review of Promomash, including its features, pricing, and alternatives. What is Promomash? Promomash is a platform that enables brands
Join 216 SaaS founders who are using data backed strategies to grow their businesses.
No hacks. No opinions. Only real data backed insights. Once every month.
